Our approach to creative design is simple. . .
You choose what you need
If you want a complete brand overhaul with new branding, website, marketing materials and social media identity or if you are a small business just starting out and want a logo design, business cards and basic website we can help.
Think of it as a marketing buffet.
Our purpose is to be here when you need us. Let us take care of all of your marketing needs so you can concentrate on running your core business.
Here is our basic approach to establishing your brands print design, digital design and social media elements:
Establish your USP
Simply put, your USP is what makes your business different from everyone else in your market. A strong unique selling proposition can help you attract and retain customers. We will sit with you and explore your target market, develop your special value added proposition and use this info to power your brand image.
Develop a Logo/Brand image
To create a ‘brand’ for a company is to create their image, and to promote that image with campaigns and visuals. The ultimate goal of a brand is to make a company unique and recognizable, and to project a desired image”. This includes a well developed logo, not a clip art creation, but a studied and planned effort that hones in on the right representation for your business.
Implement Print Marketing
While “on-line” is the larger part of marketing, and there are still enough potential customers who want to see printed material before they commit to you. We will create all the marketing materials your business needs to get your message across in print. Our creations will be one-of-a-kind designs and will work with your overall branding, keeping it both consistent and visible.
Create an Engaging Website
We will craft an on-line presence that compliments and works hand-in-hand with your proposed brand image, Utilizing color, character, emotion and consistency your site will establish and reinforce your USP and therefore further push your company’s brand into the customers awareness.
Add On-Page SEO
WordPress websites have various “on-page” SEO processes to get you to the top of web searches. Using keywords, meta tags, search snippets, tagged images, and other tools, we work to get your website to appear at the top search inquiries. This allows interested people to find your page and then convert them into future clientele.
Social Media Promotion
Facebook has 1.65 billion monthly active users. There are 350,000 tweets every minute. Obviously you cannot be without some kind of social presence. We will craft a social media marketing plan and implement it in a timely fashion based on your audience and overall needs.