Web Design Basics #4

Design your website to be a one page scroll for more comprehension. Answer all your visitors’ questions. More pixels means more space to answer questions, address objections and add supportive evidence. If the visitor doesn’t find an answer to an important...

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Web Design Basics 3

Do not put all of your calls-to-action at the top of your web page! Visitors may be spending more time there, but that doesn’t mean that they’re ready to take action. A lot of persuasion happens farther down the page. When Chartbeat analyzed 25 millio...

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Web Basics #2

Focused Descriptive Headline The headline on the top of the homepage (and every page of your site) is either descriptive or not. Your visitors may not be able to answer their first question:  Am I where I need to be? You may want to write something clever...

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Website Design Basics #1

Visual hierarchy Visual hierarchy is why your eyes follow a certain path on every page you visit on the internet. The proper layout of a website includes the position (high or low on the page), sizes (big or small), visuals (video, images, icons) and cont...

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Our latest website creation

Our latest website creation

Anthony Forlini wanted a clean and to-the-point new website design to facilitate his run to win the Macomb County Clerk position in 2020. Visit forlinoforus.com to view the complete site If you are looking for a redesign of your political website, or if you ar...

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Logo Development and Brand Design

A logo is an important part of your company’s brand, and makes a huge impact on any company’s public perception. It is one of the most important branding investments a business can make. Do not forget that logos appear on all prominent marketing tools incl...

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Common design mistake 2

Don’t let your color choice make your reader dizzy! Color communicates meaning and so we need to be conscious of what meaning we’re conveying! One common design error, that appears on websites or print marketing materials, is the use of too many colors...

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6 common sense website design tips

When it comes to creating websites it is important to embrace some basic design practices. 1. Use good visual design techniques “A picture tells a thousand of words”. Pictures can convey the real value of the content, grab the user’s attention and a...

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Print marketing is NOT dead!

In this digital age is print marketing still a viable portion of your overall strategy? Below are a few reasons why the use of print materials marketing is NOT dead. Print provides a tactile experience. An online ad can only be seen on a device. A postcard or ...

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9 dangerous mistakes when building a website

Website creation is a complex task. Building a website is a task not to be taken lightly. It is a reasonably complex task that combines taking a collection of information and images, designing it with readability and all the while also applying basic design te...

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