Our Approach to Design

5by5 Design’s approach to graphic design and website creation is simple. . . you choose what you need

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If you want a complete brand overhaul with new branding, website, marketing materials and social media identity or if you are a small business just starting out and want a logo design, business cards and basic website we can help.

Think of it as a marketing buffet.

Our purpose is to be here when you need us – that way you can control the process and tailor it to match your company’s growth and budget. We want to be your marketing partner throughout your company’s life cycle.

Here is our basic approach to establishing your brand:

glyphicons-199-ok-circle Establish your Unique Selling Position

Simply put, your USP is what makes your business different from everyone else in your market. A strong unique selling proposition can help you attract and retain customers. We will sit with you and explore your target market, develop your special value added proposition and use this info to power your brand image.

glyphicons-199-ok-circle Develop a Custom Logo and Brand image

To create a ‘brand’ for a company is to create their image, and to promote that image with campaigns and visuals. The ultimate goal of a brand is to make a company unique and recognisable, and to project a desired image”. This includes a well developed logo, not a clip art creation, but a studied and planned effort that hones in on the right representation for your business.

glyphicons-199-ok-circle Create Print Marketing Materials

While “on-line” is the new part of marketing, and there are still enough potential customers who, after the initial online research, expect to see printed material. They need to know that you have a physical address, a phone number, and that they can see all types of printed material before they commit to you. We will create all the marketing materials your business needs to get your message across in print. Our creations will be one-of-a-kind designs and will work with your overall branding, keeping it both consistent and visible.

glyphicons-199-ok-circle Website Creation

We will craft an on-line presence that compliments and works hand-in-hand with your proposed brand image, Utilizing color, character, emotion and consistency your site will establish and reinforce your USP and therefore further push your company’s brand into the customers awareness.

glyphicons-199-ok-circle On-Page SEO

WordPress websites have various “on-page” SEO processes to get you to the top of web searches. Using keywords, meta tags, search snippets, tagged images, and other tools, we make your website at the top ofsearch inquiries made by interested people and then convert them into future clientele.

glyphicons-199-ok-circle Social Media Promotion

Facebook has 1.65 billion monthly active users.  There are 350,000 tweets every minute. Obviously you cannot be without some kind of social presence. We will craft a social media marketing plan and implement it in a timely fashion based on your audience and overall needs.

What ever service you need, 5by5 Design can make your brand image read loud and clear.

Contact us today! Click here or call 586-997-9647 and let’s get started!

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